Tools of professional communication
Development of managerial competencies
GOAL
The growth performance of the Company through the development of a front-office for communication technology management contact with clients, identifying client's request, reasoning, influence and persuasion and handling objections and negativity.
The RESULT
- The participants developed a common understanding of the principles of professional communication with the client;
- Mastered the algorithm of preparation for communication;
- Staff practiced in the techniques of establishing contact and norms of business etiquette;
- The participants worked their skills to Express the orientation at the customer's request;
- Mastered the techniques of persuasive argumentation and influence in the negotiations.
- The participants practiced the technique of working with negativity;
- Developed scripts describing the behavior of the employee in standard communication situations with the client.
THE CONTENT AND STRUCTURE
MODULE 1: "PREPARING FOR COMMUNICATION"
- Principles of professional communication;
- Preparing for communication with the customer: the product, the tactics, the emotional state.
MODULE 2: "MAKING CONTACT AND ORIENTATION TO CLIENT REQUEST"
- The requirements of business etiquette in the work of the front office;
- Technology orientation in the other person – the principle of the funnel questions;
- Typology of clients according to their needs, work experience, current challenges and expectations of the client.
MODULE 3: "WORKING WITH OPINION OF THE INTERLOCUTOR: ARGUMENT, PERSUASION, INFLUENCE"
- Persuasion on the basis of the leading values;
- Persuasion through argumentation: a logical application of the apparatus;
- The belief through the influence: working with images and analogies.
MODULE 4: "THE ACHIEVEMENT OF AGREEMENTS: WORK WITH NEGATIVE AND COMPROMISE"
- Technique of working with negativity: trim, dissuading and counterargument;
- Tactics work with concessions: the model step-by-step concessions and preferences;
- The basics of conflict management.
METHODS
Training is a form of interactive learning material on the professional life of the participants.
ORGANIZATION:
Duration:1 training day (8 hours).
Number of participants: 12-16
Timing: the results of group recruitment
Format of training: public or corporate